MICROSOFT ARVILLE.

Project Overview.

Microsoft’s training platform Expert Zone needed to find a way to drive new engagement with its users. With this in mind, we came in to help support McCurrach and Microsoft with a prototype webAR app – aptly named ARville. Aiming to revolutionise Microsoft’s wider training schemes, as well as increase user engagement (and therefore learning.) The app makes strong use of Augmented Realities strengths through placing users in new worlds and gamification. Presented with a series of tasks to complete, the web app really shows off the reasons to move training systems to more immersive experiences.